Shyn Yee brings deep domain knowledge and experience spanning over two decades in enterprise SaaS and marketplace technology, business management, commercial strategy and advisory. At PropertyGuru, Shyn Yee is responsible for driving the vision, strategy, and execution of innovative and game-changing data and software solutions and services (DSS), with a focus on enterprise customers in the property sector. Supported by her team within the DSS business unit, Shyn Yee leads the charge to identify and accelerate opportunities to pursue PropertyGuru’s quest to build the property trust platform in Southeast Asia.
Shyn Yee has extensive experience in devising strategies and software solutions for enterprise players, helping them make more confident decisions, drive automation and unlock internal efficiencies. In addition, Shyn Yee has led large global strategic cross-functional workstreams focusing on global market expansion and local optimization.
Solving problems, building things, and making things happen is what Shyn Yee loves. Prior to joining PropertyGuru Group, Shyn Yee served in the global online travel company, Expedia Group for almost a decade, with her most recent role being that of Director of Global Product Management.
Gender equality, economic empowerment, access to education and sustainability are social areas that she cares about. Shyn Yee is a Non-Executive Board Member and Chair of the Fundraising Committee of the Association of Women for Action and Research (AWARE), the leading gender equality advocacy group in Singapore; as well as a fellow at the National Volunteer and Philanthropy Centre. She frequently participates as a speaker at industry conferences such as Big Data World Asia, InnovFest, FUTR, Web in Travel and HICAP.
Shyn Yee has a Certificate in International Business from Grenoble Ecole De Management, France, and a Bachelor’s in business management from Singapore Management University.